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If there is one expression Jessica Fass loathes, its There was no chemistry between us.The 32-year-old, single woman has had occasion to hear those words more than once since moving to Tel Aviv from Los...Your comment was successfully submitted and will be published in accordance with site policy.

online dating the technology behind the attraction pdf - Dating in isreal

The liberalization of the individual that began in the Western world in the 1960s has come hand-inhand with a revolution in the way we conceive of romantic relationships and particularly the institution of marriage, whose new centerpiece in our generation has become the all-too-elusive ideal of passionate love.Bombarded by films, music and an entire popular culture reinforcing this idea, millennials today are all out searching for the very same holy grail: their “one and only.”The Internet age has empowered bachelors and bachelorettes with a seemingly limitless arsenal of tools for this quest.Dating sites have become the norm in most Western countries, and in some, most notably the United States, over a third of newlywed couples first met online.The advent of the smartphone brought with it the ultimate new platform in the dating game: dating apps.Tinder made its debut in 2012 as one of the world’s first GPS-based social mobile applications.Based on real-time location, it matches users according to their preferences and allows them to chat if both have expressed a mutual interest in making contact.This is done by presenting each user with a virtually limitless assembly line of personal profiles belonging to nearby users of the opposite or same sex (depending on preferences), each coming with a few photos and some introductory (often terse) lines of text.The user browses through the various profiles and sweeps either right or left – to express interest, or lack thereof, in chatting with the profile’s owner.If the two users both swiped right, they can start chatting. On the face of it, Tinder is a general-purpose social platform and makes no explicit mention of serving as a dating app.But around the world, the massively popular application processes nearly 1.6 billion swipes and over 26 million matches every single day, mostly by users looking for other users of the opposite gender.(Grindr, an app that employs similar technology, is wildly popular among gay and bisexual men.) At any rate, since users are prompted to swipe either left or right based on little more than a quick glimpse of each profile picture, it is difficult to imagine how anything other than physical attractiveness could factor into such lightning-speed decisions.

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